After two successful Toronto openings, the team at Twig Fertility decided to move west. The brand being an established entity the goal here was different; to take that client first approach to a new West Coast guest.

Twig Fertility represents a new and enlightened approach. One that’s not only dedicated to providing best-in-class care but also prioritizing the patients’ experience along the way. A space that evokes such strong emotions should meet health requirements but also provide safety and warmth.

This refinement involved softer tones, and a more minimalist approach. The residential design was also refined. This was achieved through lighter, blonde woods and a more modern intent. An emphasis was placed on organic shapes while retaining the colour palette that is it’s signature.

Vancouver also provided unique challenges. A much stricter health code and less defined principles required the brand and construction team to adapt and revise details and specs continually.